DrivenSeo
Case Study
ISOtech Measurement
In order to understand the impact ISOtech makes for dealership websites, it’s imperative to understand how ISOtech functions and how it is measured.
- We utilize Google Search Console to analyze the effectiveness of ISOtech.
- Search Console allows us to measure the amount of Google SERP impressions and clicks that ISOtech has created on behalf of your dealership.
New Inventory Search Results Impact Year-Over-Year
- Search Impressions increased over 5 times from 25k to 136k
November 2020- March 2021
- Search Clicks increased almost 20 times from 35 to 689, despite a decrease in available inventory!
November 2021 - March 2022
- Search Impressions increased nearly 5 times from 43.4k to 201k.
November 2020- March 2021
- Search Clicks increased 5 times from 57 to 234.
November 2021 - March 2022
GSC Impact Year-over-Year
January-August 2021
291K
GSC Impressions
4,651
GSC Clicks
January-August 2022
1.30M
GSC Impressions
24,391
GSC Clicks
Google Business Profile Case Study
Before DMG
- Toyota Dealership
- 30 Day Period
28,394
Total Searches
40,373
Total Business Listing Views
17,174
Listing views on Search
23,199
List views on Maps
2,241
Visits to the Website
422
Request Directions
457
Calls
After DMG
- Toyota Dealership
- 30 Day Period
35,717
Total Searches
50,718
Total Business Listing Views
22,156
Listing Views on Search
28,562
List Views on Maps
2,767
Visits to the Website
602
Request Directions
735
Calls
Waze Case Study
- Toyota Dealership
$100
Total Budget
31 Days
Campaign Flight
51,944
Impressions
97
Navigation Requests To Dealership
Friday
Top Performing Day of the Week
*Waze Ads Are Included At No Charge in DMG’s Precision SEO Package
Contact Us
Contact us today to learn more about how DrivenSEO can help your dealership grow.